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Solve Obsessions, Not Just Problems.
Most businesses fail because they solve surface-level problems.
The ones that win solve emotional obsessions — identity, relief, belonging.
"Don’t find customers for your product. Find products for your customers."
- Seth Godin, bestselling author and modern marketing visionary
Look at what people ache for… and build there.
#Entrepreneurship #MarketingMindset #SethGodin #PurposeDriven #Shorts
What obsession are YOU solving?
Have an idea?
Suggest tomorrow's reel
A quote, a theme, a question worth exploring. If it resonates, it becomes a video.
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The alumni network for Indo Swiss Training Centre. 60 years of a different breed.
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